► Guiding Principle: Always listen to the “guy on the ground.” “Guy on the ground” is a metaphor for the people who are actually interacting with the environment. When it comes to understanding what’s going on around you, there’s no better external source of reality revealing context.
§ Listening is just that- listening- it doesn’t mean abdicating responsibility or doing everything the individual says, it implies that you listen to them as one of your primary inputs.
§ The knowledge derived is tacit knowledge and is valuable because it provides contextualized knowledge of people, places, ideas, and experiences. It is knowledge in practice that’s developed from direct experience and action that is usually shared through conversations and shared experience.
§ Until we get on-the-ground input, we should assume that most of what we think we know will likely turn out to be incorrect or incomplete.
§ Listening is just that- listening- it doesn’t mean abdicating responsibility or doing everything the individual says, it implies that you listen to them as one of your primary inputs.
§ The knowledge derived is tacit knowledge and is valuable because it provides contextualized knowledge of people, places, ideas, and experiences. It is knowledge in practice that’s developed from direct experience and action that is usually shared through conversations and shared experience.
§ Until we get on-the-ground input, we should assume that most of what we think we know will likely turn out to be incorrect or incomplete.





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